Dallas Cowboys: Will Jerry Jones take down Roger Goodell?

Forget the money earned at stadiums around the country on gamedays. Over-priced merchandise, beer and parking come nowhere close to what the NFL earns in TV money from four major networks. As of 2011, Forbes reported that NFL teams would be splitting up $7 billion in broadcasting revenue each year under the terms of a mega-deal set to expire in 2022.

These TV networks are the prime reason that the value of NFL teams has skyrocketed in recent years.

Knowing this full and well, Goodell still seems to be missing something.

For example, had Goodell had his way, the Dallas Cowboys and the New York Giants would have opened the regular season in 2017 without the two biggest stars on each team; Ezekiel Elliott of the Dallas backfield and Odell Beckham Jr., the dynamic wide receiver from the Big Apple.

My media experience tells me that it’s extremely poor business to dilute any type of programming targeted specifically to the No.1 and No.5 television markets in the United States, period. Of course, this was also a national broadcast intended for millions of viewers to watch.

Further, it doesn’t seem to make sense that Goodell would risk upsetting a highly influencial owner like Jones, or any other for that matter.

It’s reported that Jones himself is the reason that Goodell doesn’t have a contract extension already in place, and if this is really true, I can completely understand.

Goodell operates just like a government official that doesn’t really have to answer to anybody. He really should have gone into a field like education or municipal waste management.

Granted, the paycheck and prestige wouldn’t quite be the same, but in these environments he could play cop, judge and jury all he wanted and nobody would notice that much. This guy acts exactly like somebody who thinks that he’s entitled to tax dollars that will always be there.

But where Goodell fails miserably is understanding that the TV viewer that essentially writes his unbelievably bloated paycheck doesn’t give a flip about his perception of either himself or what the NFL should be.