Your Midseason Dallas Cowboys Stock Report


We are now at the midpoint in the Dallas Cowboys fiscal business year making it time to update you on the performance of your Dallas Cowboys Stock Portfolio. We will first identify and inform you of the Bulls (good stocks on the upswing) and Bears (bad stocks on the downswing). Also included on this report are the buy/sell recommendations, the hottest IPO (Rookie and first year stocks), stock to hold, and Blue Chip stocks. After tracking recent trends on the Dallas Cowboy’s Stock Exchange (DCSE), these stocks have stood out after eight games into the Dallas Cowboys 2012 season:

Jan 9, 2011; New York City, NY, USA; General view of the New York Stock Exchange on 11 Wall Street in Lower Manhattan. Mandatory Credit: Kirby Lee/Image of Sport-US PRESSWIRE

The Bulls (Hot Stocks Rising in Value)

None. Nada. Nil. Zilch.

With the exception of the Blue Chippers and the Hottest IPO (see below), there are no Bull stocks rising in value. Not a good day on the Dallas Cowboys Stock Exchange.

The Bears (Cold Stocks Falling in Value)

Tony Romo: Coming off his best statistical season of his career he was expected to do great things in 2012. Currently Romo has his worst QB rating of his career registering a pedestrian 82.2. That’s an over 20 point drop off of last year’s 102.5! He has 13 interceptions pacing ahead of his worst interception year ever in 2007 when he finished with 19. Much of the blame should fall on the offensive line for not blocking and the receivers for not running the right routes. Regardless of the excuses validity, he has to know the team’s limitations and play accordingly.

Most likely he will be negotiating a new deal this offseason since he’s only under contract through 2013. This is not the kind of year he will want to be negotiating from. If things continue the way they’ve been trending he may not come to an agreement this year and go into 2013 without an extention.

Oct 28, 2012; Arlington, TX, USA; Dallas Cowboys wider receiver Dez Bryant (88) waves to a fan before the game against the New York Giants at Cowboys Stadium. Mandatory Credit: Tim Heitman-US PRESSWIRE

Dez Bryant: In his rookie year he averaged 3.75 catches per game played logging 12.47 yards per catch. In his sophomore season he averaged 4.13 catches per game played logging 14.73 yards per catch. That’s an impressive start to a career especially considering he still didn’t really know the playbook! This was supposed to be his year to explode. He is averaging 5.25 catches per game played at 11.98 yards per catch. If he stays healthy for the entire season for the first time in his career he will end at 84 catches for 1006 yards. That’s still really good, just not what his stock holders were expecting. He’s had opportunities to post huge profits but has let down investors by running the wrong routes and succumbing to drops in critical situations.

This is a stock that should be tops in the industry but it is consistently underperforming. Dez even had the opportunity to break into new markets by returning punts this season. He made dangerous plays and instead of deterring teams from punting to him, he encouraged it. The Dez Bryant Corporation is now sticking to its core business of Receiving.

Stock to Hold

Sep 23, 2012; Arlington, TX, USA; Dallas Cowboys line backer Sean Lee (50) on the line of scrimmage during the third quarter against the Tampa Bay Buccaneers at Cowboys Stadium. The Cowboys beat the Buccaneers 16-10. Mandatory Credit: Tim Heitman-US PRESSWIRE

Sean Lee: Sean has played absolutely lights out this year…that is until he was injured. He is becoming something we all refer to as “injury prone”. He was injured his senior season in college and dropped in the draft as a result. This made him a great “Buy Low” option for the Cowboys who were willing to wait a year as he recovered and integrated to the pro game.  His second year he was injured once again. He missed a week and required a cast after returning to the field. He was tough and played through the injury but it still impacted his game and no doubt was the reason he missed the Pro Bowl.

This year Lee is once again injured and will miss the majority of the 2012 season. Is Lee someone stockholders can rely on to perform or just a luxury stock that performs only when it can? Lee is a star and possible future Blue Chip stock if he finds a way to stay healthy. Most analysts recommend holding onto Sean Lee stock because he has a great chance to reach Blue Chip status but we will have to wait for 2013 to see.

Hottest IPO (Initial Public Offering aka: Rookie/First Year Stock)

Bruce Carter: For the entire first half of this year, Bruce Carter is the hottest IPO. Disclaimer: While Bruce Carter is technically in his 2nd season, the stock analysts viewed last year as a red-shirt year, with 2012 as his first year on the market

Morris Claiborne is playing well but Bruce is playing fantastic.  It’s really a no-brainer to name Bruce the Hottest IPO. Not only is he improving in his gameplay, taking it to a near-elite level, but he’s also been asked to call the defensive alignments in Sean Lee’s absence. For the football savvy and media it’s very difficult to see exactly what calls he’s making and if they are the right call or not. But to the naked eye it seems he is recognizing formations and making the right adjustments. It’s too early to say but he is another Cowboys with future Blue Chip status potential.

Buy Low

Nov 4, 2012; Atlanta, GA, USA; Dallas Cowboys wide receiver Cole Beasley (11) stays on his feet after being hit by Atlanta Falcons strong safety William Moore (25) after a catch in the first half at the Georgia Dome. Mandatory Credit: Daniel Shirey-US PRESSWIRE

Cole Beasley: Inactive some games and almost inconsequential in all of them, Cole Beasley stock can be purchased for peanuts. He made a quick appearance in the Falcon game and was thrown to immediately. Romo loves throwing to him and seems to share a certain chemistry not seen since Laurent Robinson (and Patrick Crayton before him) from last year. Expect the Cowboys to give moderately increasing playing time to the other receivers on the team with Cole Beasley providing the most reason for optimism. A stock buy like this is for long-term investors only. Returns are expected to be very minimal this trading year.

Sell High

Kevin Ogletree: Ok, let’s be honest. Ogletree has never been considered a highly valued stock but anyists are now saying he’s not even worth his current modest price. Tree will probably remain the third WR but he hasn’t stepped up much and has been widely inconsistent over the years. He is a free agent again after the season and will probably be given every opportunity to sign elsewhere.

Barring an injury to Dez Bryant or Miles Austin, Tree is not expected to increase in value and has no doubt reached his peak. Your money is best spent elsewhere.

Dec 12, 2010; Arlington, TX, USA; Dallas Cowboys former quarterback Roger Staubach (12) watchs the coin flip with tight end Jason Witten and linebacker DeMarcus Ware (94) for the game against the Philadelphia Eagles at Cowboys Stadium. Mandatory Credit: Matthew Emmons-US PRESSWIRE

Blue Chip Stocks

The Blue Chip stocks are stocks who are at the absolute top of their field in performance and earnings. These are stocks you can invest in, depend on, and retire with. They are the reliable moneymakers that can solidify an investor portfolio. Last year the Dallas Cowboys Stock exchange recognized two player stocks who have qualified for this Blue Chip status, Jason Witten and DeMarcus Ware. Early in the season Jason Witten lost his Blue Chip status. He wasn’t performing consistently in the run or pass game. No doubt it had something to do with his lacerated spleen! In any case, Wit has stepped up and once again become a dominant force. With no run game to speak of, short passes to the TE have become extremely important to the offense.  Ware and Witten are the Dallas Cowboy Blue Chip stocks.