Capitalism. Sound familiar? Unless you somehow just arrived on Earth via wormhole travel, you’re extremely fluent on that topic. It’s what drives this country and most of the free world. Supply and demand. Supply what the world demands until they demand you supply something newer and better. Wait. There it is. The epiphany.
Demand something newer. Something better. I’ll openly admit that I’ll never, and I mean never, stop loving or supporting the Dallas Cowboys. Despite anything, I’m all in. For better or for worse and whether I like it or not. The root of that admission is not only the definition of my loyalty, it’s also the root of my addiction. Methadone has no chance here. I’m a sick, sick man.
I embrace my illness, though. It’s taken me to heights that fans of many other teams haven’t come withing sniffing distance of. That aside, it’s time to demand change. So let’s full circle back to how capitalism plays into this. Considering the Dallas Cowboys personnel and players aren’t paid monthly with used envelopes and Krazy Straws, it’s safe to say that they need our money to thrive.
“Everything is in place, every incentive is here to do everything you can to win a Super Bowl.” says Owner/GM Jerry Jones
Well, not every incentive, Mr. Jones. The only true way to force any business (and this is a business, by the way) to change their product is to starve them. Pay them nothing. Not even a moment’s attention. Change will then not only be swift, but, it’ll be the most effective that we’ve ever seen. It’s Economics 101. You can’t continue to sell what consumers refuse to buy or support. Seems simple enough, doesn’t it?
The problem is both you, I, Jerry Jones, and every intelligent life being in the universe knows we can’t walk away from our ‘Boys. Not the true fans, anyway. Band-wagoners come and go, but, the diehards are welded to this The Star (and rightfully so). For few things are better, even in a down year, than dismantling opposing fans that lack both the football knowledge and the will to seek it. It’s a drug. And it just keeps calling me.