Dallas Cowboys a Mess After 25 Years of Jones

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Nov 18, 2012; Arlington, TX, USA; Dallas Cowboys owner Jerry Jones on the field before the game against the Cleveland Browns at Cowboys Stadium. The Cowboys beat the Browns 23-20 in overtime. Mandatory Credit: Tim Heitman-USA TODAY Sports

If there’s one word that describes Dallas Cowboys owner Jerry Jones, beyond wealthy of course, it’s this one:


Human beings are known to be among the most emotional creatures on Earth, possibly leading all mammals in this category. I’m not sure exactly to what extent jealousy and self-consciousness apply to other living things, but it’s quite clear that humans carry a significant load of those two characteristics.

Well, consider Jones elite not just in terms of financial worth, but also where those two emotional elements above are concerned.

Yes, there’s other emotions we could discuss but I’m not here to write about modern psychology or anything similar. On the contrary, I’m trying to figure out exactly what is going on at Valley Ranch.

You know all about the poor trades, money wasted and other decisions by Jones that were simply bad ideas.

For example, Jones’ decision to pass on a readily available phenom-wide receiver named Randy Moss in the 1998 NFL Draft was a classic case of excessive self-consciousness. It also ended up being a case of long-term regret that might not have been satisfied until the dramatic selection of wide receiver Dez Bryant almost four years ago in the 2010 NFL Draft.

Clear is the fact that recovery efforts such as mindless trades for wide receivers like Joey Galloway in 2000 and Roy Williams in 2008 didn’t fix the vacuum and humiliation created by Moss for the Dallas franchise. Arguably no other player performed bigger against a team that failed to draft him than Moss did against the Cowboys.

In the Moss case, Jones was too self-conscious about the appearance of both himself as an NFL executive and also that of his franchise. Numerous incidents of off-the-field legal troubles for players like Michael Irvin and Leon Lett had plagued the final years of Dallas’ dynasty. Jones was simply afraid of the scrutiny he might have fallen under had he selected the controversial, yet brilliant, prospect with plenty of baggage coming out of the college ranks.

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  • Travis Forsyth

    What do Al Davis and Jerry Jones have in common? They’re both running their franchises into the ground

    • SmartThinking

      Psst. Davis has been dead over ten years.

    • Christian Blood

      Well, Al is dead so I’m not sure how much harm he’s doing anymore.

  • SmartThinking

    I watched the snip of Jones discussing his so terribly poor handling of the Landry incident on NFL.com. In his rambling, semi-lucid 1,000 words or more response, Jones admitted he was wrong. We’re twenty-five years into his management, and I use that term loosely, of this organization and that’s all we’re getting from “The World’s Greatest Expert”? He didn’t fire Landry properly?

    As you have so carefully pointed out in this story, Jerry’s still “gotta lotta splainin to do,” as to how he’s ruined this team and driven every aspect of its operation so deeply into the ground it’ll be a decade at least before we see any significant change.

    I, for one, want you to keep pounding that message home to these readers, Mr. Blood. As Cowboys fans, we deserve a significantly better product than we’ve paid for and received these last twenty-five years. And no one, absolutely no one is to blame but our current owner/GM.

    Someone once said that change takes patience. Doesn’t a quarter of a century count as patience enough? I’m tired of waiting any longer when it’s obvious Jones can’t pull his weight. He needs to go and a real football GM take over. I can’t speak for anyone else but my patience is up with this guy!

    • Scott.

      Agree 100 percent. The only way I know that can make a difference is to not purchase dallas cowboy product. For close to 27 years I’ve paid a ton of money yearly on cowboys gear. For the last five I haven’t purchased a single item. My wife and I have been going to a cowboys game for our anniversary but the last five we’ve found something else to spend our money on. I’ll never stop watching or rooting for them because I’ve been a fan since I could walk, but I do not have to spend my hard earned dollars.

  • Earl Robertson

    Jones did the opposite of what any owner would have done and he fired Landry and he got 2 SBs because of it. Then he did the opposite of any smart owner and fired Jimmy and he got another SB out of it. So since then he still thinks he can do the opposite of any smart owner and things will work out great for him! But he isn’t George Contazana so instead of working out it has been a disaster