Will The Cowboys Stadium Name Change Lift The Homefield Curse?

The Dallas Cowboys announced this week that communications giant AT&T has bought the naming rights to Cowboys Stadium. The 1.2 billion structure is now officially called AT&T Stadium. But can this name change actually have an effect on the Cowboys’ lack of homefield advantage?

Dec 16, 2012; Arlington, TX, USA; Dallas Cowboys flag bearers run on to the field before the game against the Pittsburgh Steelers at Cowboys Stadium. The Cowboys beat the Steelers 27-24. Mandatory Credit: Tim Heitman-USA TODAY Sports

Since opening in 2009, the Cowboys have had almost no advantage playing at home. In fact, in the 32 regular season games Dallas has played in Arlington, they have only won 17 of them. That’s a mediocre winning percentage of .531. They did, however, win their one and only playoff game against the Philadelphia Eagles there in 2010.

But what is the cause for this lack of homefield advantage?  Cowboy fans are always quick to speak out and speculate on the subject. Some believe the huge video board distracts the fans from cheering. Some say the 80,000 seated-stadium (105,000 standing) is too spread out and too far from the field. Others blame all the side-show Jerry World stuff: The dancers, the car displays, the art work, the Victoria Secret store. Maybe it’s the idea of having your team run out of the locker room, through a freakin’ restaurant and onto the field that has this teams’ homefield “mojo all out of wack”.

Who knows? Maybe it’s just because their a mediocre team. Regardless, a name change can’t really hurt. And I’m sure most Cowboys’ fans could care less. Still, if Dallas goes on to win the Super bowl this year, I might be persuaded to switch over to AT&T…you know…just in case.

Topics: AT&T Stadium, Cowboys Stadium, Dallas Cowboys

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  • jayhwk01

    AT&T stadium? BLECH! Can’t Jerry and the ad campaign crew at AT&T come up with a better name than that for the finest football stadium in the NFL?

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